You know how terrible long url’s can be to type or transmit. This becomes even a bigger issue if you are in a trying to create a message using a mobile device or on a social networking site like Twitter where you are limited to a short number of characters.
For some time, services like tinyurl have been available that basically translate a long url into a short one that uses the tinyurl services domain and then redirects the user to the original url. The problem was that the urls were randomly generated, so you would end up with something like f03m as the extension on the domain.
Now, at least one of these services has added the ability to create custom mini urls, think of them as vanity urls. The service is budurl, and if you go to www.budurl.com/createaurl you can set up a free account and see how the service works. What is unique about the url that you can click on above to get there is that I created it. I can also now track the click traffic on it. This is extremely useful if the url is used on a social networking site such as twitter.
Budurl, provides a top level dashboard view, as well as a more detailed clickstream view (see sample
report in image a right). This is a tool that is definitely worth checking out. I would also strongly suggest that you sign up for your own company’s domain and a personal one (for example, www.budurl.com/emailblog will bring you to this page in the future).
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